[PRESS RELEASE – Singapore, Singapore, October 6th, 2026]
Travala has teamed up with BNB Chain and Binance Pay to launch a native AI travel booking agent directly on Travala that lets travellers search and book hotels using only a BNB Smart Chain (BSC) wallet with no setup required.
To use the agent, travellers simply open the AI travel agent widget on Travala, fund any BSC wallet address with USDT (turning the wallet into a universal API key), and book the desired hotel from the options presented by the agent.
In this three-way partnership, Travala supplies the hotel inventory, Binance Pay provides the settlement infrastructure, and BNB Chain brings the Machine Payments Protocol (MPP) Software Development Kit (SDK) standard, the agentic framework, and the distribution.
Travellers can receive 10% back on their first booking over US$400 made via the agent. The 10% incentive is split into two components: 7% in BNB is paid directly to the payment wallet after the stay is completed, and an additional 3% in AVA can be received when booking as an AVA Smart Member.
This agent functions independently of the Travala Travel MCP, providing travellers with a standalone option for agentic bookings on BNB Chain.
“By offering this browser-native, frictionless booking experience enabled by BNB Chain and Binance Pay, we’re streamlining agentic AI adoption at the intersection of blockchain and travel. Adding BNB Chain’s MPP standard gives our customers even more choice, making booking a vacation as simple as funding a BSC wallet and letting the travel agent do the rest,” said Juan Otero, CEO of Travala.
Travala’s entire hotel inventory of more than 2,200,000 accommodations is now available for booking via this agent, with additional travel products including flights expected to be integrated in the future.
Thomas Chen, CBO of BNB Chain, said: “The combination of AI agents, blockchain infrastructure and on-chain payments is opening the door to a new generation of products that can transact and operate on behalf of users. Travala is a great example of how this can simplify everyday experiences like travel while paving the way for entirely new on-chain use cases across industries.”
Binance Pay acts as the underlying settlement infrastructure for this new agentic experience. When travellers book with the agent, Binance Pay handles the payment process using the Permit2 facilitator.
- User signs one EIP-712 Permit2 authorisation off-chain. No gas, no broadcast.
- MPP SDK verifies the signature, checks balance and allowance, and confirms the Permit2 deadline and witness hash.
- MPP calls the Binance Pay settlement endpoint, passing the pre-verified Permit2 args.
- Binance Pay broadcasts the Permit2 call, paying gas. Funds move from the user wallet to Travala.
- MPP marks the payment complete and issues a cryptographic on-chain receipt, instantly confirming the booking.
This addition to Travala’s growing lineup of agentic travel booking options is another step in bridging the gap between Web3 capabilities and real-world utility through the power of AI.
About Travala
Founded in 2017 and now backed by industry giant Binance, Travala is the leading crypto-native travel booking service with 2,200,000+ properties across 230 countries, 600+ airlines, 400,000+ activities, and 50,000+ car rental locations globally. Travala is a champion of cryptocurrency adoption, accepting over 100 leading cryptocurrencies alongside traditional payment methods. In addition to unbeatable prices via its Best Price Guarantee, AVA Smart Members on Travala can also enjoy additional discounts and loyalty rewards for eligible bookings made on the platform. For more information, visit: www.travala.com
About BNB Chain
BNB Chain is one of the largest and most active blockchain ecosystems in the world. Its multi-chain architecture spans BNB Smart Chain (BSC), opBNB, and BNB Greenfield, giving developers the flexibility to choose the environment best suited to their application. With high throughput, low transaction costs, and full EVM compatibility, BNB Chain is built for high-speed trading, AI agents, privacy, and instant payments. It is the blockchain with superior distribution and deep liquidity, built for global markets and the next billion users. For more information, visit: www.bnbchain.org.
About Binance Pay
Binance Pay is a payment service within the Binance ecosystem that enables eligible users to make and receive payments through supported payment experiences. The service incorporates applicable user-verification, risk-management, transaction-monitoring, and account-security controls. For more information, visit: www.pay.binance.com
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