The global memecoin market lost more than 60% of its value in 2025, even as the broader crypto market hit new highs, according to a new report from analysis platform BestBrokers.
Data from the report shows total memecoin market capitalization fell from $93.1 billion in January 2025 to $36.5 billion by January 2026, a decline of around 61%. The drop came even as the broader crypto market stayed above $3 trillion for much of late last year and briefly reached $4 trillion in market cap.
Trading activity also fell sharply, with memecoin trading volume peaking near $20 billion in mid-2025 before sliding to under $3 billion by December. Volume has since recovered slightly to about $3.4 billion, the report said.
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