A recent post by Ethereum co-founder Vitalik Buterin on creator coins has sparked fresh debate, with experts agreeing on the problem but split on how to fix it.
In his post, shared on Feb. 1, Buterin argued that the biggest problem in today’s creator economy is no longer motivating people to create content. Instead, he said the challenge is finding quality in a world flooded with posts, videos, and AI-generated material.
“In the 20s, there's plenty of content, AI can generate an entire metaverse full of it for like $10. The problem is quality. And so your goal is not *incentivizing content*, it's *surfacing good content*,” he wrote.
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